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Brand spirit : how cause related marketing builds brands / Hamish Pringle and Marjorie Thompson.
Author
Pringle, Hamish.
Published
Chichester ; New York : Wiley, 2001.
Call Number
HF5414 P75 2001
Location
ศูนย์บรรณสารและสื่อการศึกษา
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Cause related marketing : who cares wins / Sue Adkins.
Author
Adkins, Sue.
Published
Oxford ; Boston : Butterworth-Heinemann, 1999.
Call Number
HF5414 A35 1999
Location
ศูนย์บรรณสารและสื่อการศึกษา
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Corporate social responsibility : doing the most good foryour company and your cause / Philip Kotler and Nancy Lee.
Author
Kotler, Philip.
Published
Hoboken, N.J. : Wiley, c2005.
Call Number
HD60 K67 2005
Location
ศูนย์บรรณสารและสื่อการศึกษา
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